A personalized tool that shows Dashers how delivering with DoorDash can get them closer to their goals.
What started out as a New Years initiative turned into a campaign that went way beyond the ask — non-traditional thinking, experimentation, and leveraging products as marketing. One Dash Closer is an interactive web app that encourages Dashers to set personal goals, gain insight, and track their progress.
50% of users converted and completed a dash
Made with Ronin