A personalized tool that shows Dashers how delivering with DoorDash can get them closer to their goals.
What started out as a New Years initiative turned into a campaign that went way beyond the ask — non-traditional thinking, experimentation, and leveraging products as marketing. One Dash Closer is an interactive web app that encourages Dashers to set personal goals, gain insight, and track their progress.
27000
50% of users converted and completed a dash
FWA Winner
Made with Ronin